In a landmark move within university sports, MediaVision Limited has forged a strategic partnership with the University of Calabar (UNICAL) to serve as the exclusive marketer for UNICAL 2026. This collaboration marks a pivotal juncture in promoting, commercializing, and advancing university athletics, heralding a new era of prosperity for collegiate sports nationwide.
The agreement, formalized between UNICAL and MediaVision Limited, grants MediaVision exclusive rights as the primary marketer tasked with fostering promotional endeavors and securing lucrative sponsorship agreements for UNICAL 2026. This groundbreaking alliance is poised to elevate the stature of the Nigerian University Games Association (NUGA) 2026, enticing corporate sponsors, and enriching the overall experience for student-athletes and spectators alike.
With an illustrious track record spanning over two decades in marketing, branding, and sponsor acquisition, MediaVision Limited pledges to position the NUGA games as a premier sporting spectacle on the national stage.
In light of this transformative partnership, spokespeople from both UNICAL and MediaVision Limited have voiced their shared excitement for the collaboration, affirming their unwavering dedication to advancing university sports in Nigeria. Emphasizing the indispensable role of corporate backing in propelling the growth and evolution of collegiate athletics, they underscored the potential of this alliance to empower student-athletes and cultivate a culture of sporting excellence.
As preparations for UNICAL 2026 unfold, our collective aim is to ensure the engagement of all stakeholders in crafting a resounding success and an unforgettable spectacle that celebrates the talents and accomplishments of student-athletes from universities across Nigeria.
Fela is the Co-founder of MediaVision Limited .
